American singer-songwriter Slayyyter kicks off a bold new era with “brand new chanel$,” a vibrant hyperpop and electronic-pop release that arrived on July 31, 2026.
Issued through RECORDS Label and Columbia Records, the track serves as the lead single from her forthcoming fourth studio album, WOR$T MAN IN AMERICA.
Designed as the conceptual counterpart to her earlier album Wor$t Girl in America, the upcoming project promises to explore a contrasting perspective, with “brand new chanel$” setting the tone through its glossy production and fearless attitude.
The song also acts as a thematic follow-up to “BEAT UP CHANEL$,” expanding on ideas that fans of her previous work will instantly recognize.
Before its official release, Slayyyter gave audiences an exclusive first listen during the opening night of her WOR$T GIRL IN THE WORLD Tour in her hometown of St. Louis.
Accompanying the single is a self-directed music video that moves through striking locations, including a high school football field, a desert compound, and a trailer park, before closing with a dramatic fireworks display.
With its futuristic sound and eye-catching visuals, “brand new chanel$” signals an exciting new chapter in Slayyyter’s evolving artistic journey.
